Why Hiring a Social Media Manager is right for you

Why Hiring a Social Media Manager is right for you

Social Media Management simplifies your businesses efforts to connect with consumers

Create Brand Awareness for your business

We all would love to jump to the part where we are successful getting clients and sales left and right. A huge part of that is online ads... Before reaching this stage businesses products or services need to be recognized by the name. When you hear Nike, you know exactly what that brand is about and what they sell. The goal is no matter how small or big the brand is, when someone hears the name they go, "oh yeah I have heard about that before ". 

How does posting on Social Media Increase Brand Awareness?

When we post on social media, we are connecting with the world often times if you are a local business you will still reach people further from you. 

Strategically planning and creating content towards boosting your brand awareness is important! That is why we think about everything so you don't have to.

-Do people following you know your product or service?

-How do people benefit from it?

-Are we displaying what is being offered?

-Have others had positive things to say that we can share?

This have barely touched the surface, but you get the idea. Each post made is done with a purpose, brainstorming and an end goal in mind. Every plan for a business is different because each business has different needs and ways to make those needs turn into reality...

There have been amazing results for businesses worldwide on platforms like Facebook, Instagram and TikTok with organic posting. Organic posting is not running a paid advertisement, but simply creating content that resonates with your business and your target audience. 

Organic media is a wonderful tool that will stick around, but it is not everything. Paid media is very valuable and fast-forwards results for your business.

Why Does Your Business Need Paid Media?

Online advertisements reach more people because you are literally paying the platform to push your content out there. Simply pushing content out there can work, but cost lots of money. Think about before we had the internet and social media.... All advertisements were mainly on billboards, newspapers, the radio and tv commercials. Now we have access to cookies, tracking peoples activity on their phones, what they are searching and what they are most interested in and platforms like Facebook, Google, Instagram, TikTok they collect this information on their own and know who to target.

So, when you hire a professional social media manager who runs online ads they will research the demographic of your target audience, their interests, gender, age, economic class everything about this person they will create an entire persona maybe even name them. When we know who we are targeting we reach them. Pushing money towards that gets results, not just putting money in and hoping for the best like the old days. Yes, it does work. Reaching masses someone has to want your product or service, but when you hire a social media manager who is equipped with the educational background and experience to research your businesses particular target audience and make an ad directly for those people, results are much more efficient, cost-effective and beneficial for your business.

Building a Social Media Presence

Nurturing an organic following where people are going to like, engage, and share content. Sure, having thousands of followers LOOKS GOOD, BUT if you are getting 8 likes and have 20K followers something is not adding up... It looks way better to have 500 followers and 90 likes, because it is real and it shows.

Having someone represent your brand, be consistent in posting, use your logo colors and fonts and create content that resonates with your audience and business is key.

Hiring a Social Media Manager SAVES YOU TIME.

So, you're a business owner... You've got some clients, some customers things are going pretty well, can't complain much. There is potential for growth and you'd like to grow! So much of your time goes into the actual operations of the business, communicating with customers and employees, then you have to make time for your family and oh yeah time to eat to, and exercise because we are trying to be healthy and now you find yourself trying to network and advertise your business in your after hours time.   

We believe in you to make this business grow, if it ever gets too time-consuming we are here to help lessen the load so you can focus on operations, family and yourself while we focus on bringing in more business.