Want to get your business going on social media, but don't know where to start? We've got you.
Facebook is old, but gold! The #1 used platform reaching billions of eyes daily. Ever watched an episode of Shark Tank and seen people on there boasting about how many organic sales they got? Organic sales are when someone makes a sale posting online for FREE. Businesses are trying to achieve this frequently!
Take advantage of Facebook Groups, post away! Create a message from the heart on what your business is, what you are selling, and how it will benefit others!
Make Facebook posts and reels. Hashtags are still helpful today, create hashtags towards your niche and what interest your niche requires. Is it construction? Try #homeremodel #homemakeover ans so on.
In recent years we have been given access to songs on our reels that help others see us! The problem is, think like a consumer from your own perspective when you are scrolling through if your attention is not grabbed in those first 2-3 seconds, chances are you will be scrolling right past that video.
This is what happens to make creators trying to boost their business presence and even to social media managers. The algorithm is constantly evolving and figuring out all the tweaks and tricks takes time!
Utilize the words you put into your caption.
Many people on their personal accounts post a selfie just because they like it and use an emoji as the caption. As a business photos posted just because we like them with an emoji as the caption does not work...
Have you ever done a Google search and some posts show up from the caption? I have countless times... Words matter! Describe what you are posting to reach a larger audience when people are searching, but also for people who have disabilities and can't hear your music or voiceover.
Closed captions, descriptive captions and hashtags are your new best friends!
TikTok on the other hand, is a platform where anyone can go viral. Their algorithm is unmatched and it also is one of the only places where people follow that whole Meal Girls vibe where, "I saw Cady Heron wearing army pants and flip flops, so I bought army pants and flip flops."
TikTok is the most relatable social media platform where people are real, raw and their self. When something is trending, and others take part of it that becomes someone's entire feed.
Staying up to date with trends is vital to growing on social media platforms!
Give these tips a try and let us know how it works for you.